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AI Insights · Timothy · July 2024

Q2 2024 Film & Television App Insights for Android in Australia

An analysis of the top 5 Film & Television apps' performance on the Android platform in Australia for Q2 2024, showcasing downloads and user engagement trends.

Q2 2024 Film & Television App Insights for Android in Australia

In the second quarter of 2024, Australia's Android users demonstrated their preferences in Film & Television apps, with notable trends in downloads and user engagement. Sensor Tower's data provides a glimpse into the performance of the top players in this category.

Disney+ saw its revenue rise and fall throughout the quarter, peaking at approximately $520K in the week of April 22nd and ending the quarter with a strong $496K in the last week of June. Downloads hit a high of nearly 20K in mid-April, while weekly active users reached their zenith at 589K in late April, dipping to around 527K in mid-May, and bouncing back to 564K by the end of June.

ViacomCBS Streaming's Paramount+ also experienced fluctuations, with revenue reaching up to $141K in the week of May 20th. Downloads saw a substantial increase in the same week with nearly 20K, but a notable drop to 7.9K by the end of June. Active users peaked at 85K in late May but decreased to around 63K by the quarter's end.

Crunchyroll maintained a steady revenue stream, with a notable spike to over $109K in the week of June 10th. Downloads varied, with a peak at 7.3K in late April and a dip to 4K in mid-June. Active users showed a slight increase from 66K at the start of the quarter to 78K at its close.

STORYMATRIX's DramaBox - Stream Drama Shorts saw revenue growth in the beginning of April with $60K, a mid-quarter dip, and a recovery to over $62K by mid-June. Downloads spiked to over 13K in early April but settled to around 3.4K by late June. Weekly active users reflected a similar trend, with an early peak at over 20K and a decrease to approximately 12.7K.

Lastly, ReelShort - Stream Drama & TV experienced a steady increase in revenue, with a significant jump to $60K in mid-June. Downloads reached a high of nearly 5.9K in mid-May, while active users consistently hovered around the mid-40K range throughout the quarter.

For more insights and detailed app performance metrics, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2024